The key to assisting companies in their ESG strategy, from start-ups to multi-nationals, (and from ethical business beginners to those businesses in need of rejuvenation) simple. Elevate the work the company does. Be honest about the challenges it faces. State, and deliver on your goals.
Finding an authentic, transparent, purposeful voice is not always easy. Your ethics/ESG/CSR/compliance program doesn't have to be expensive, but it does have to be real. Ethical transformation involves every stakeholder you have - and is a hard, but rewarding road.
Companies which seek longevity, trust and market confidence must ensure that what they say is what they do. As regulators and investors apply increasing scrutiny on non-financial disclosures there is no real-time gain to be had inwhite/green washing... and a rapid downside. The wayside is littered by companies which have tried to whitewash/greenwash an ethical culture or over-estimate their internal controls - and failed.
An authentic ethical purpose, backed up by passion, processes, and results - reaps dividends. Ethical companies find efficient, motivated employees, loyal consumers, less revenue bleed, higher engagement scores with clients, employees and partners, higher confidence with lenders and investors.
If you are interested in learning more about Effective Business Ethics, drop us a line on the Contacts page.